A man has smashed up his BMW M6 sports car with an axe and a sledgehammer in protest over quality problems. Iranian-born Pourmohseni Hadi and his friend Thomas Brunner took to the panels and glass of the exotic German car – worth about €120,000 (NZ$194,000) – at the entrance to the 2013 Frankfurt motor show.

Hadi said the level of service offered by BMW in Italy, and from its German headquarters, was not adequate in light of complaints he had made over excessive vibration, rattling and hard gear changes in his previous-generation M6 coupe.

“I have written BMW a letter – no response. Now I answer! With this action!” Hadi said. “BMW Italia and the Munich headquarters have pushed the responsibility back and forth.”

The strangest thing about the incident is that Hadi said he plans to repair the car and repeat the stunt again in Berlin in front of the Bundestag – Germany’s federal parliament.

“Now I feel better,” Hadi said.

It’s not the first case of this kind.

In May this year a Maserati owner in China hired a group of men to smash up his Quattroporte because he was upset with the level of service.

Another Chinese owner hired a demolition crew to destroy his Lamborghini Gallardo in March 2011.